Say wha?? AND if you think you can just throw a website up there and go back to making your earrings thinking the almighty world wide web is working for you, think again. You have to maintain it. If there is any inactivity in maintenance on your website, Google drops you. You won’t even know it because they don’t send you a note saying, “Hi Melinda! I haven’t heard from you in a while so I’m ignoring you!” Talk about a reality check.
There’s also LOTS more search engines other than Google. Yahoo, MSN, AOL, Lycos, Clusty, Altavista, and ASK are just small percentage of the search engine universe. There are dozens of general search engines and hundreds of site specific search engines. Unfortunately, there isn’t a ” central registry” to get on these search engines. You have to go to where your website is hosted and make sure you are signed up or connected to each one. Check it off and WAIT to make sure you’ve been accepted.
GoDaddy also has a website optimization and other search engine visibility information page. It starts off with “The Top 10 SEO Checklist” and then will show you if you have errors or warnings. It takes you to a checklist:
- Proper Title Tags
- Proper Description Tags
- Proper Heading Tags
- Page Content
- Proper Navigation
- Proper Sitemap
- Controlled Crawling
- Duplicate Content/Tags
- Word Density
You click on the problems and it takes you to the Analyze Content page where it has buttons to analyze and correct your “problem” areas, step by step. GoDaddy has great tutorials and definitions of all these words like meta tag, key words, site crawl, spiders. If you still can’t make head or tail out of it, call their 24 hour sales and help number. Someone will work with you and teach you, step by step. I found them to be super helpful.
I don’t know anything about building websites, my wonderful, patient, VERY patient husband built mine. If you go at this a little at a time and study the definitions of these words it will help you understand how make your website work better. There is so much information out there about this, learn one thing a day about it, that’s it. Absorb one message and make sure you get it. Now when I read what other bloggers say about SEO and how to maximize exposure, I know what they are talking about and can apply some small bit that will help the website along. Make sure your website host is doing all they can for you. Check up on it to make sure something didn’t “expire” since the last time you visited and you aren’t aware of it. And DO make sure you’re hooked up to search engines!